Riccardo Straccia

Mercedes-Benz

Mercedes-Benz

Mercedes Benz Hannover Gehrden Autohaus Halm Riccardo Straccia

Mercedes-Benz

Hannover, DE

 

Mercedes Halm GmbH is a Mercedes dealership group in the Hannover region, led by CEO Mona Matthäi. They offer a wide selection of new and nearly new Mercedes vehicles.

Our Goal?

Overwhelmed by their success, the Mercedes group Halm needed a more digital and automated approach on their sales and marketing activities.

How did I approach this?

I helped them to simplify their workflows by implementing a lead management system into their existing client management system. Furthermore, I redesigned their marketing to identify new sales opportunities more easily.

““Riccardo is someone who is on top of the latest digital trends. He is someone who can think outside the box and can build a bridge between on- and offline business.“”
— Mona Matthäi, CEO at Mercedes Halm Group

What was the result of our collaboration?

  1. We implemented a solution for over 30 employees

  2. We decreased the processing time for new leads by 65%

  3. We redesigned the customer journey for more than 4000 clients